Consumer products that win people over and connect
We design and build consumer products that bring the physical and the digital together to stand out in a crowded market: connected experiences that win people over, build loyalty and, on top of that, are made at a cost that makes sense.
In consumer, you stand out in three seconds or you don't exist
Today's consumer has endless options and zero patience. A consumer product competes for attention that lasts the blink of an eye, on a shelf or a screen packed with alternatives. If it doesn't hook people fast and deliver on what it promises, they swap it for the one next to it without a second thought.
And the expectation isn't just the product anymore: it's the whole experience. People expect things to be connected, the app to work, the purchase to be smooth, the brand to be there at every touchpoint. Staying analogue means falling behind.
We help consumer brands innovate with impact. From smart, connected products to phygital experiences and digital retail, we bring the physical and the digital together so your product stands out, builds loyalty and stays profitable to make.
How we help consumer brands
From the connected product to the in-store experience. These are the applications with the most impact.
Connected products (IoT)
We design smart products that connect, measure and learn from real use.
Retail and point of sale
Technology that improves the shopping experience and links the physical and digital store.
Phygital experience
We join the physical and digital worlds to surprise your customer and build loyalty.
Customer apps
Apps that extend your product and create a direct relationship with your consumer.
Computer vision in store
Computer vision for counting, recognition and analytics at the point of sale.
Data and loyalty
We turn product and store data into a relationship that keeps customers coming back.
From concept to a consumer product that sells
We take the consumer product from idea to shelf, with manufacturing always in mind.
Concept
We define a product that stands out and connects with your customer.
Design
Industrial design, electronics and experience, all at once.
Prototype
We validate with real users before producing.
Production
We industrialise while keeping the unit cost in check.
Relationship
We connect product, app and data to build loyalty.
Consumer innovation the cost can carry
In consumer, a brilliant idea that sends the unit cost soaring isn't a brilliant idea: it's a problem. That's why we design with both the experience and the manufacturing in mind. Because we do design, electronics, software and AI under one roof, we join the physical and the digital without letting the cost run wild.
We help consumer brands innovate from Barcelona, Madrid, London and Los Angeles with a double goal: that the product wins people over and that the numbers add up.
A complete product
Physical and digital joined up, from one team.
Cost under control
Innovation the margin can carry.
AI applied to retail
Vision and data to sell and build loyalty better.
Time-to-market
You reach the shelf sooner with a complete product.
Capabilities for the consumer sector
Neurafy's disciplines, applied to your consumer product.
What we get asked most
Do you make the physical product and the digital part?
Yes, and in consumer it's key: the product, its app and its data are designed together to deliver a complete experience and, at the same time, control the cost.
How do you control the unit cost?
By designing with manufacturing in mind from day one: materials, number of parts, electronics and assembly. In consumer, the margin is won or lost in the design.
What is a phygital experience?
It's one that joins the physical and digital worlds: a product that connects to an app, a code that unlocks content, a store that recognises the customer. It surprises and builds loyalty.
Does the technology work for my physical store too?
Yes. From computer vision for counting and analytics to interactive experiences at the point of sale, we connect the physical store with your digital world.
Can you help me build loyalty with data?
Yes. We turn the data your product and store generate into insight to know your customer better and build a relationship that repeats.
Do you work with big brands and small ones?
Both. We adapt the scope to your size and your ambition, from a single product to a complete connected line.
How long until I reach the market?
We work to shorten time-to-market without giving up quality: we validate early and produce with a design built to be manufactured from the start.
Shall we create your next consumer product?
Tell us your idea and we'll tell you how we'd approach it, what it would take and where to start. We reply fast.